If your website is not hosted correctly, it will not work properly in China.
We help European brands set up Chinese hosting and ICP licences to ensure fast access, compliance, and full functionality within the Chinese internet ecosystem.
Chinese hosting refers to hosting your website within mainland China or through optimised infrastructure that ensures fast and stable access for local users. An ICP licence is a regulatory requirement for websites hosted in mainland China.
For European brands, both are essential. Without the right setup, websites can be slow, blocked, or limited in functionality, which affects user experience, search visibility, and overall performance.
Any brand targeting Chinese consumers through a website needs to consider hosting and compliance. This includes brands running SEO campaigns, paid ads, or driving traffic from platforms like WeChat and Little Red Book.
Chinese users expect fast loading and seamless access. If a site is slow or unreliable, users are likely to leave before engaging.
For European brands, hosting directly impacts both traffic quality and conversion.
ICP licensing is not just a regulatory step. It enables websites to operate fully within China’s internet environment. Without it, hosting options are limited and performance is often compromised.
Proper infrastructure ensures faster load times, better stability, and improved compatibility with Baidu and other local platforms.
This directly influences both user experience and search performance.
With the correct hosting and licensing in place, brands can run SEO campaigns, paid ads, and platform driven traffic without technical barriers.
It also allows for better integration with analytics, CRM systems, and local tools that support marketing and conversion.
For European brands, this becomes the foundation for any scalable digital strategy in China.
We assess your business needs and recommend the right hosting approach based on performance, compliance, and scalability. Infrastructure is set up to ensure fast access and stable performance for Chinese users.
We manage the ICP licence process and guide you through all required steps. This ensures your website meets local regulations and can operate fully within mainland China.
We monitor performance and make adjustments to ensure your website continues to perform well. This supports ongoing marketing activity and improves user experience over time.
We understand how European brands operate and guide them through China specific requirements.
We know how to set up hosting and infrastructure that meets performance and compliance standards.
We manage both technical setup and regulatory processes to reduce complexity.
If you want your website to work properly in China, the right infrastructure is essential. Talk to us about your hosting and ICP setup.
An ICP licence is a regulatory requirement for websites hosted within mainland China. It allows the site to operate legally and fully.
If you plan to host your website in mainland China, an ICP licence is required.
Yes, but performance may be slower and certain functionalities may be limited for Chinese users.
The process can take several weeks depending on documentation and approval timelines.
Yes. Hosting directly impacts site speed, accessibility, and search performance on Baidu.
To succeed in Chinese market, you truly need to have a deep understanding on how Chinese users search on Baidu. We understand China’s unique culture, Chinese language and China’s legal system and help you rank on Baidu.
Baidu PPC (Pay Per Click) helps brands to drive instant, qualified, targeted traffic to your website which increases traffic, leads, sales and revenue of your brands. Baidu PPC is one of the most effective ways to drive paid traffic.
We help you localise your content with the help of our NAATI certified translators to bridge communication and cultural gaps among your Chinese consumers.
Thinking about China? Get WeChat Official Account First. Over 20 million brands have a WeChat Official Account to connect to over 1.1 billion Chinese.
Digital Crew is a Alicloud partner and helps brands host their website in Mainland China with an ICP license. Digital Crew is trained in handling, filing ICP application and fully committed to help you in getting your website launched in China.
Much like Influencers in Western world, KOLs are very crucial in the overall digital marketing approach in China.
Digital Crew’s years of experience, our web design and development solutions are customised to help your brands achieve your digital marketing goals – traffic, repeat visits & conversions
Weibo is second most powerful tool after WeChat in the Chinese Social Media landscape. With over 340 million active users get your brand noticed with an official account.
With over 300 million registered users and 100 million active users, Little Red Book has become the go-to app for females aged 20-35 years old living in top-tier cities in China to discover the latest trends and products
China’s largest B2C marketplace and the preferred platform for international brands entering the Chinese eCommerce market. Tmall enables brands to sell directly to Chinese consumers with full brand control, trusted payment systems, and powerful marketing tools.
Douyin blends short video, live streaming, and eCommerce to drive discovery and direct sales. Brands that win here move fast, localise content, and convert attention into transactions.
